14.12.2007. Zaporozhe Oil-Fat Plant. New package design of the margarine “Sloyka”.
14.12.2007
The label for the margarine “Sloyka” in its new format had been printed at a codename “brick”. Such packing is rather wide and high, though not deep enough. “Bricks” are more impressive on shelves of supermarkets as compared to more conventional packing.
A new packing line designated for that format has been set at the plant. A lot of printed labels will be used in start-up tests.
Puff-paste texture has been used in the label design. A granny making cakes realized it only on the second try that they should be eye-filling first and only then edible.
Customer: CJSC “Zaporozhe Oil-Fat Plant”, Zaporozhe, Ukraine. Art director: Oleg Garagulya. Design: Gleb Guralnick, Olga Maynaya. Food-styler: Angelina A. Lomeyko. Photo: RaStudio (www.rastudio.com.ua).